Friday, January 07, 2005

Pulled advertising from Sinclair news

My email to Staples: "Dear Staples Co.: You have made a grave error, imo in pulling your advertising from Sinclair news programs. You have been a target of liberal activist groups. I got this email from http://www.sinclairaction.org/contact_static.html (a liberal activist organization targeting Sinclair). I am a conservative and many other conservatives that watch conservative biased programming. By pulling your advertising from conservative programs, you are limiting your audience. Why would people against a Sinclair program email you their grievance? It's not because they actually watch the show, it's because you have been targeted. There is no shame in advertising on any politically charged program. It doesn't mean you endorse them, it just means you want to advertise to their audience. You should stand up for your right to advertise where you want despite threats of protest from any group. Because of your decision to not advertise on Sinclair news programs, you will no longer receive my patronage as I must assume you do not wish conservative minded people to shop at your store. Regretfully, Thomas C. Pope" There reply: "Thank you for sharing your feedback with us. Our media buying process with Sinclair Broadcasting stations has recently been misrepresented by an organization with no affiliation to Staples. Staples regularly drops and adds specific programs from our media buying schedule, as we evaluate and adjust how to best reach our customers. We do not let political agendas drive our media buying decisions. Staples does not support any political party. We advertise with a variety of media outlets, but do not necessarily share the same views of these organizations or what they report. As we have done for a number of years, Staples will continue to advertise on Sinclair Broadcasting stations. Again, thank you for taking the time to share your feedback. Staples" Fantastic! I'm very pleased that they are standing up against this liberal scourge (I know, that's redundant).

No comments: